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Category Archives:WorkflowsWorkflow 6: Referral Program Automation Referral Program Automation Scaling Word-of-Mouth Marketing Automate referral program management to boost customer acquisition and advocacy, with full tracking and ongoing optimization. Advocate Participation 30%+ Referral Conversion 25%+ Acquisition Cost ↓ 40%+ Advocate Retention 90%+ Advocate Identification Auto-ID: NPS 9–10, 6+ mo. tenure High product usage & positive feedback Program […]
Read MoreWorkflow 5: Event Marketing Automation Event Marketing Automation Maximizing Event ROI Through Automation Automate event promotion, registration, and follow-up for maximum attendance, engagement, and conversion. Registration Rate 25%+ Attendance Rate 70%+ Engagement Score 8+ Post-event Conversion 15%+ 30 Days Before – Early Bird Campaign Announce event to segmented audience Offer early bird pricing/access Social media […]
Read MoreWorkflow 4: Win-Back Campaign Win-Back Campaign Re-engaging Inactive Customers Reactivate dormant customers and prevent churn through targeted, data-driven re-engagement. Reactivation Rate 12%+ Revenue Recovery 30%+ Feedback Collection 40%+ Retention Improvement 25%+ Day 1 – “We Miss You” Outreach Personal subject line: “We miss you, [First Name]” Acknowledge absence, stay positive Highlight new features/improvements Easy re-engagement […]
Read MoreWorkflow 3: Customer Onboarding Automation Customer Onboarding Automation Ensuring Product Adoption and Success Guide new customers through successful product adoption and reduce churn through a data-driven 30-day onboarding journey. Feature Adoption 80%+ / 30 days CSAT Score 8.5+ Churn Reduction 40%+ Upsell ID 25%+ Day 0 – Immediate Welcome Send welcome email with login credentials […]
Read MoreWorkflow 2: Abandoned Cart Recovery – E-commerce Revenue Recovery System Abandoned Cart Recovery E-commerce Revenue Recovery System Recover lost revenue from abandoned shopping carts through strategic, data-driven re-engagement and automation. Recovery Rate 15%+ Revenue Recovered 25%+ Time to Conversion <48h avg LTV Increase 20%+ 1 Hour – Gentle Reminder Subject: You left something behind… Show […]
Read MoreWorkflow 1: Lead Nurturing Sequence Lead Nurturing Sequence The Foundation of Marketing Automation Success Convert cold leads into sales-qualified opportunities through a multi-touch, data-driven, automated journey. Open Rate 35%+ CTR 8%+ Lead → MQL 15%+ MQL → SQL 25%+ Day 1 – Welcome & Value Send welcome email with promised content Set “Nurture_Sequence_Start” property Add […]
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